Summary

I looked at a puma TV advert, a puma radio advert and a puma print advert. I looked for a radio advert for puma but could not seem to find one so I used the sound from a TV advert and used it for a radio advert. All of these adverts used football as its main sport and used a player with boots on with a ball at there feet. Only the print advert used a celebrity to try and sell the product, and that was the only one that really exaggerates because it says supersonic speed which you obviously cannot be. 

They use music on both the TV and radio advert, the music is aggressive music in the TV advert and a mexican style music on the radio both of which go well with the adverts they are used in.

The kind of lifestyle used for all the adverts is people who like football because that's what all the adverts are based on, the TV advert is a player running with a ball, the radio advert is a man motivating you and telling you to believe in yourself when playing football and the print advert is Sergio aguero with the ball.