Radio Advert

THE STYLE OF THE RADIO ADVERT
The style of the radio advert is motivational and persuasive because it says 'believe in yourself ' and 'its your confidence that makes us shout louder' this is motivational to people and it is saying that if you buy this boot it will make you believe in yourself and that is why its persuasive. it also says we believe in you, you believe in you'.

OVERALL MESSAGE
The overall message of the advert is to believe in yourself and if you buy the shoes you will believe you can do anything and that you have tons of confidence/ability to play at the highest level. it also talks about the fans and how they support the players and feel proud when a player scores for there club/country.

WHAT VOICES WERE USED?
The voices that were used was a English, male voice, about 20, narrating over the whole advert. there are no other voices used in the advert.

WHAT TONE OF LANGUAGE WAS USED?
The tone of language used on this advert is motivational because they are trying to promote a new boot and it says 'believe in yourself ' so then people are attracted to the product because they think they'll play better in the boots or they'll believe that the can do anything in them. there was not a slogan in the advert but it was a world cup themed advert. the product was not mentioned at all in the advert because it is originally a TV advert so it didn't need to, also there were no contact details in it.

WHAT MUSIC OR SOUND EFFECTS WERE USED?
The sound effects in the advert were drums in the background and fans chanting to give you a picture of what it looks like walking out onto a pitch, there was some music playing throughout until the end of the advert, the song sounded like a Mexican tune ad it went really well with the advert.
 
WHAT IS THE MAIN PURPOSE OF THE ADVERT? 
The main purpose of the advert is to promote a particular product and to get people to buy this product and to show them what you can do if you have the boots.

WHY DO YOU THINK THE ADVERT WAS GOOD OR WHY DO YOU THINK IT WASNT VERY GOOD?
I think the advert was good because it inspires people that play football to play better and believe in themselves, this would make people want to buy the boots because they can relate to the advert and they think they would play better in them.